If you are looking for an Amazon e-commerce optimization solution 'or' going to start an online business &/'or' want to grow your existing e-commerce brand on Amazon marketplace, you must test & try Jungle Scout. It is the most powerful optimization tool that helps you find profitable products, niches and keywords, launch campaigns, analyze market trends, track competitors, and optimize your listings on Amazon. It is one of the most popular and trusted software platforms for Amazon sellers, with over 500,000 users worldwide.

But, is Jungle Scout really worth any recognition in the e-commerce marketIn this blog review, we will discuss, what Jungle Scout is, an overview of its features, benefits, drawbacks, and pricing, how it works and how you can use it to find winning products, analyze competitors, optimize listings, boost sales and profits on Amazon.

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  5. PROS & CONS


Jungle Scout is an all-in-one platform that provides everything you need to start and grow your Amazon business. It consists of two main components: the web app and the Chrome extension.

The web app is a cloud-based software that you can access from any browser. It allows you to perform product research, keyword research, supplier research, listing optimization, and more. You can also track your sales, inventory, profits, and expenses with the web app.

The chrome extension is a tool that integrates with the Amazon website and gives you instant data and insights on any product page. It allows you to see the estimated sales, revenue, reviews, ratings, fees, and other metrics of any product on Amazon. You can also use the Chrome extension to validate product ideas, spy on competitors, and find niche opportunities.


Some of the most important and useful features of Jungle Scout:

1. Product Database: The product database is one of the core features of Jungle Scout. It allows you to access millions of products from Amazon's catalogue and filter them by various criteria, such as category, price, sales, reviews, rating, etc. You can also use advanced filters to narrow down your search and find products that match your niche and goals. For example, you can filter by opportunity score, which is a metric that measures the demand and competition of a product. The higher the score, the more potential the product has.

The product database is a great way to discover new product ideas, validate your existing ones, and analyze market trends and opportunities. You can also save your searches and track the products you are interested in.

2. Product Tracker: The product tracker is another essential feature of Jungle Scout. It allows you to monitor the performance of any product on Amazon over time. You can track metrics such as sales, revenue, inventory, price, reviews, rating, etc. You can also compare different products and see how they rank against each other.

The product tracker is a great way to validate your product ideas, spy on your competitors, and optimize your pricing and inventory strategies. You can also get alerts when there are significant changes in the products you are tracking.

3. Keyword Scout: Keyword Scout is a feature that helps you optimize your listings and rank higher on Amazon's search results. It allows you to find the most relevant and profitable keywords for your products and see how much traffic and sales they generate. You can also see how competitive each keyword is and how much it costs to run ads on it.

Keyword Scout is a great way to improve your SEO (search engine optimization) and PPC (pay-per-click) campaigns and drive more organic and paid traffic to your listings. You can also use it to find new product ideas based on what customers are searching for.

4. Listing Builder: Listing Builder is a feature that helps you create high-quality and optimized listings for your products. It allows you to use the keywords you found with Keyword Scout and insert them into your title, bullet points, description, and backend search terms. You can also see how well your listing is optimized with a listing score and get suggestions on how to improve it.

Listing Builder is a great way to increase your conversions and sales by making your listings more appealing and relevant to your customers. You can also use it to create variations and bundles for your products.

5. Sales Analytics: Sales Analytics is a feature that helps you track and manage your sales and profits on Amazon. It allows you to see your daily, weekly, monthly, or yearly sales data and analyze them by various metrics, such as orders, units sold, revenue, fees, costs, profit margin, etc. You can also see your best-selling and worst-selling products and identify any issues or opportunities.

Sales Analytics is a great way to keep track of your financial performance and make informed decisions about your business. You can also use it to set goals and track your progress.

6. Inventory Manager: Inventory Manager is a feature that helps you manage your inventory levels and avoid stockouts or overstocking. It allows you to see how much inventory you have left for each product and how long it will last based on your sales velocity. You can also see when you need to reorder more inventory and how much it will cost you.

Inventory Manager is a great way to optimize your cash flow and avoid losing sales or paying extra fees due to inventory issues. You can also use it to plan ahead for seasonal demand or promotions.

7. Supplier Database: This feature allows you to find and verify reliable suppliers for your products. You can use this feature to search and filter through thousands of verified suppliers based on various criteria, such as product category, country, MOQ, response rate, and more. You can also contact suppliers directly from Jungle Scout and request quotes.

8. Marketing & Advertising: These features allow you to launch and promote your products using Jungle Scout's email campaigns and PPC management tools. You can use these features to generate reviews, boost your rankings, increase your visibility, and drive more sales.

Above are some of the key features of Jungle Scout that can help you succeed as an Amazon seller. Of course, there are other features that Jungle Scout offers, such as training academy, extension etc. To learn more about them and how they work, you can visit Jungle Scout's website 'or' sign up for a free demo!


Jungle Scout is a powerful tool that helps you find profitable products to sell on Amazon. It allows you to research the market, analyze the competition, track your sales, and more. Here are some steps on how to use Jungle Scout effectively:

1. Create an account on Jungle Scout by selecting the plan of your choice. You can also start with a free (limit) account for demo purposes.

2. Now login to your Jungle Scout account.

3. To use your Jungle Scout account effectively & for the purpose of real-time reporting, analytics & insights of your product(s), you need to connect your Amazon Seller Central account (Professional only) to Jungle Scout. So, in order to connect you need to follow the given steps:

Fig. 3(a)

a.) Click on the 'Connect to Amazon' button in the 'Home Dashboard' menu of Jungle Scout dashboard, as in Fig. 3(a).

Fig. 3(b)

b.) Then a pop-up window will be opened {Ref. fig. 3(b)}. Now click the 'Get Started' button.

Fig. 3(c)

c.) Select the 'Region' and 'Primary Marketplace' for your Amazon Seller Central Account. Then click the "Next" button. - {Ref. fig. 3(c)}

Fig. 3(d)

d.)  For account sync purpose, fill in the Account Nickname & Seller Central Email (i.e. connected to your Amazon Seller Account). Then click the "Authenticate Account Connection" button. - {Ref. fig. 3(d)}

Fig. 3(e)

e.) After that you will be redirected to 'Amazon Seller Central' Sign-in page. You can also create a new account by clicking 'Register Now' button, if you don't have one. 

Fig. 3(f)

f.) After signing in to the 'Amazon Seller Central' account, the permissions pop-up window will be opened {Ref. fig. 3(f)}, asking for authorization & access of relevant data needed for account connection.

Fig. 3(g)

g.) After then a new sync/synchronization progress window will pop up {Ref. fig. 3(f)}, which will show the progress of Amazon account data sync (%) with your Jungle Scout account. - {Ref. fig. 3(g)}

Fig. 3(h)

h.) After the account sync is completed, you are ready to go & use advanced Jungle Scout analytics functions as well! - {Ref. fig. 3(h)}

Fig. 3(i)

i.) You can connect numerous 'Amazon Seller Central' accounts to Jungle Scout depending upon the plan you are using. You can delete/change your Amazon account at any point of time, if needed. You can also disable Amazon PPC (advertising) connection if needed. - {Ref. fig. 3(i)}

Fig. 4(a)

4. In the Toolbox menu, Jungle Scout provides you with the Amazon Sales Estimator tool, which gives you the estimated no. of sales of the product (following Amazon’s numerical system that ranks each product based on current & historical sales). You just have to select 'Amazon Marketplace' region & 'Amazon Product Category' & fill 'Amazon Best Seller's Rank Number' to get results in terms of estimated sales/month. {Ref. fig. 4(a)}

Fig. 5(a)

5. 'Listing Grader' is another tool in the 'Toolbox' menu, that can be used to check the Product Listing Quality on Amazon & hence get relevant suggestions to improve the Listing Quality to get more sales. - {Ref. fig. 5(a)}

6. The next step is to do some product research to find out some new products to add to your Amazon Seller's portfolio. You can also search for the products you are already selling to be ahead of your competitors in terms of SEO, Listing Quality etc. of your Amazon product.

Fig. 7(a)

7. Product research is the process of finding profitable and in-demand products to sell on Amazon. It involves analyzing various factors such as demand, competition, price, reviews, seasonality, and more. Product research can be time-consuming and overwhelming, especially if you don't have a clear idea of what to sell or how to validate your product ideas. Let's get started, 
a.) Go to the 'Product Research' menu & click the 'Product Database' tool in Jungle Scout's dashboard left sidebar {Ref. fig. 7(a)}. 
b.) Then select your "Country/Region", as in my I have selected "United States" from given options. 
c.) Select the product category(s) among multiple categories, as per requirement. I have opted for "Electronics".
d.) Select Product Tier between Standard 'or' Oversize. Standard Tier is recommended as per Amazon's product sizing system, as oversized products are relatively expensive to source, store & ship. Where I have selected the 'Standard' tier.
e.) Now, select the  'Seller Type' between Amazon (merchant), FBA (fulfilled by Amazon) & FBM (fulfilled by Merchant).
f.) Apply the various filters among min./max. pricing, revenue, sales, net margin, review rating, weight, no. of sellers, listing quality score (LQS) etc.

Fig. 7(b)

g.) After configuring filters, click the 'Search' button to get the results {Ref. fig. 7(b)}.
h.) From the given product search results, you can select the product to sell on the basis of various factors like Variant Differences, Category, Monthly Sales, Monthly Revenue, Pricing etc., considering your budget resources & market requirements.

Fig. 8(a)

8. You can also track various products with the help of 'Product Tracker' tool in 'Product Research' menu in the left sidebar. You can simply add as many products to track, by clicking on the 'Add Products' button on the right side of the 'Jungle Scout' dashboard. You can access the product trends chart by clicking the product as in {Ref. fig. 8(a)}.

Fig. 9(a)

9. Opportunity Finder is basically the 'Product Research' tool to find desirable opportunities with manually configured sales & competition preferences, considering all the factors like niche score, unit sales, price, search volume, search trend, seasonality etc. You can enable/disable any columns by clicking the gear icon in the middle of the right side of the dashboard. After filling out the desired filter & other values & adjusting competition & seasonality level, click the 'Search' button {Ref. fig. 9(a)}, to get various opportunities as the results, as in {Ref. fig. 9(b)}.

Fig. 9(b)

Fig. 10(a)

10. With the help of the 'Category Trends' tool, we can research the daily up & down trends according to sales as the majority ranking factor. For example: I have selected the 'Electronics' category, as per my niche & 'United States' as region & got results as in Fig. 10(a).

Fig. 11(a)

11. 'Supplier Database' is a product research tool used to search relevant sources (i.e. suppliers) for a product that you are expecting to launch 'or' improve. You just need to put in the relevant name of Amazon Product 'or' ASIN 'or' Company 'or' Supplier, to get the supplier result(s). - {Ref. fig. 11(a) & (b)}

Fig. 11(b)

12. Another tool is the 'Supplier Tracker' which is a great place to store and organize your favourite suppliers.

Fig. 13(a)

13. Keyword Scout is another important tool that is used to find the most relevant and profitable keywords for your products. You can enter a product name or ASIN and get a list of keywords that customers use to search for it on Amazon. You can also see the search volume, competition, PPC bid, and opportunity score for each keyword. You can use these keywords to optimize your product titles, descriptions, bullet points, and backend keywords. - Ref. Fig. 13(a)

Fig. 14(a)

14. Listing Builder is used to create optimized and compelling product listings that rank well and convert well. You can use the keywords from Keyword Scout and follow the best practices for each listing element. You can also see your Listing Score and Listing Quality Index to measure how well your listing follows Amazon's guidelines and best practices. - Ref. Fig. 14(a)

Fig. 15(a)

15. Rank Tracker is a tool that helps Amazon sellers monitor their product rankings on the marketplace. It allows users to track keywords, competitors, and sales performance over time. Users can also set alerts and notifications for changes in rankings, as well as access historical data and trends. Jungle Scout Rank Tracker helps sellers optimize their listings, improve their visibility, and increase their sales on Amazon. - Ref. Fig. 15(a)

Fig. 16(a)

16. Marketing tools are used to launch new products with a bang and get more sales and reviews. You can create automated targeted email campaigns with the 'Reviews Automation' tool to send to your customers and ask for feedback and reviews. You can also create promotions and giveaways to boost your sales velocity and rank higher on Amazon. - Ref. Fig. 16(a)

Fig. 17(a)

17. Sales Analytics tool is used to track sales performance and profitability. You can see your revenue, expenses, fees, profits, margins, and ROI for each product and for your overall business. You can also see your inventory levels, sales trends, and customer metrics. Ref. Fig. 17(a)

Fig. 18(a)

18. The Inventory Manager tool is used to manage your stock levels and avoid stockouts. You can see how much inventory you have left, how long it will last, and when you need to reorder. You can also set alerts and reminders to stay on top of your inventory.  Ref. Fig. 18(a)

Fig. 19(a)

19. Jungle Scout extension is used to access its features without logging into the application. - Ref. Fig. 19(a)


Jungle Scout offers three pricing plans to suit different needs and budgets. Here are the main benefits of each plan:



This plan is ideal for beginners who want to start selling on Amazon with minimal investment. For as low as $29 per month, you get access to the Product Database, Product Tracker, Keyword Scout and Opportunity Finder. You can also use the Chrome Extension to validate product ideas and analyze competitors.

Key benefits include:

  • Full access to the browser extension (Chrome + Firefox)
  • Single user license
  • Review Automation core tool

Monthly pricing: $49/month

Yearly pricing: $29/month


This plan is perfect for growing sellers who want to scale their business and increase their profits. For a minimal $49 per month, you get everything in the Basic plan, plus the Listing Builder, Rank Tracker, Inventory Manager, Sales Analytics, and Alerts. You can also use the Academy and Launch features to learn from experts and launch your products successfully.

Key benefits include:

  • All Basic features
  • Unlimited product and keyword research searches
  • Review Automation with Advanced features
  • Advanced seller features
  • PPC analysis
  • A.I. Assist (beta) automation and business insights

Monthly pricing: $69/month

Yearly pricing: $49/month


This plan is designed for advanced sellers who want to dominate their niche and maximize their revenue. For $84 per month, you get everything in the Suite plan, plus the Supplier Database, Review Automation, and Priority Support. You can also use the Cobalt feature to access exclusive market data and insights.

Key benefits include:

  • All Suite features
  • Track up to 1000 ASINs
  • 6 users included
  • 6 months of historical data in Product Tracker
  • 2 years of historical keyword data

Monthly pricing: $129/month

Yearly pricing: $84/month

Despite the above three pricing plans, combined Jungle Scout training-based special packages are available ranging from $189 to $999, depending upon the type & time period of the plan. Check the relevant details in the table below:



  • Jungle Scout provides accurate data on millions of Amazon products, niches, and keywords, based on real customer behavior and sales history.
  • It has an easy-to-use interface and dashboard that lets you access all the tools and features you need in one place.
  • It offers a variety of tools and features to help you with every aspect of selling on Amazon, such as product research, listing optimization, keyword research, inventory management, PPC advertising, email marketing, and more.
  • It integrates with Amazon Seller Central and other platforms, such as Shopify, WooCommerce, and BigCommerce, to help you manage your online business across multiple channels.
  • It has affordable pricing plans and a free trial option that lets you choose the best plan for your needs and budget.
  • Customer review automation tool to send review requests automatically to your Amazon customers by email.


  • It usage is limited to the Amazon marketplace only.
  • No. of supporting regions/countries may be extended.
"The average customer review (ACR) of 145 Jungle Scout users is (4.6) out of (5) among individuals, micro-small, medium & large-scale enterprises." - [source: g2.com]

Jungle Scout is a powerful A.I.-assisted tool for Amazon sellers that helps them find profitable products, launch new campaigns, analyze current market trends, track competitor's analytics, optimize their listings, and grow their sales. In fact, Jungle Scout is a working solution for Amazon sellers who want to find success in the e-commerce world. It is an all-rounder tool that covers every aspect of selling on Amazon. It is easy to use, reliable, and affordable. It is a must-have tool for anyone who wants to start or grow their Amazon business. Whether you are a beginner 'or' an experienced seller, Jungle Scout can help you achieve your goals and scale your business. You can try it for 7 days risk-free (money-back guarantee)  'or' book a free demo here!


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Arif Bhatti said…
Best ever amazon seller tool, i have used so far!